Enterprise Coworking Community Spotlight: Where the Buffalo Roam

This month Amy sat down with Jade Cutler with the retail division of Focus Corporation. They operate four retail locations across the country as well as an ecommerce site. They specialize in souvenir type gifts & apparel as well as local sports team fare including MLB, NBA, NHL, NFL, and more. They have brick & mortar locations in Denver (16th St. Mall), Boulder (Pearl St.), and Chicago (Michigan Ave). 

 

To keep up with sales and inventory you can visit the online site here and be sure to follow them on socials linked below: 

 

Instagram:

                -Where The Buffalo Roam Boulder: @wherethebuffaloroamco

                -Where The Buffalo Roam Denver: @Wherethebuffaloroamdenver

                -My Chicago: @Mychicago1837

                -Jackalope and Co: @jackalopeboulderco

 

Facebook: 

                -Where The Buffalo Roam Boulder

                -Where The Buffalo Roam Denver

                -My Chicago

                -Jackalope and Co

 
 
 

Transcript:

Amy: [00:00:04] Hello and welcome back to our Community Spotlight. My name is Amy and I am the community manager at our Greenwood Village office. Today I'm sitting down with Jade Cutler. She works with Focus Corporation. Hi, Jade. Thank you so much for joining me today.

 

Jade: [00:00:25] Yeah. For sure.

 

Amy: [00:00:27] Tell us a little bit about your company and what you do.

 

Jade: [00:00:34] So we own and operate four different retail stores across America. There are three in Colorado and one in Chicago. And then we also have an e-commerce site. They're novelty stores. So people who are coming for souvenirs, that sort of thing, a lot of like Chicago apparel and Denver and Boulder apparel. Um, and then like, you know, mugs and things like that. But then we also have, um, all licensed sports gear products for the major Illinois and Colorado sports teams. So NHL, uh, NCAA, NFL, NBA, MLB, all of those things.

 

Amy: [00:01:14] Awesome. Um, how long have the stores been in business and how many locations do you guys have currently?

 

Jade: [00:01:23] Yes, they've been in business, actually, since, um, I think it was 1987. The owner Bahman Shafa actually started with a push cart on the 16th Street Mall.

 

Amy: [00:01:35] Wow. Oh, that is cool.

 

Jade: [00:01:39] Since then, um, he's expanded to the four locations. So there's one on Michigan Avenue in Chicago, one on the 16th Street Mall in Denver, and then two on Pearl Street Mall in Boulder.

 

Amy: [00:01:52] Wonderful. That's really cool story about how he started. I didn't know that.

 

Jade: [00:01:57] It's pretty neat.

 

Amy: [00:01:58] Yeah. Um, and then you said you also do e-commerce.

 

Jade: [00:02:03] Yeah, we do e-commerce as well.

 

Amy: [00:02:05] Tell me a little bit about that. And definitely plug the website so our viewers can check it out.

 

Jade: [00:02:11] Yeah. I mean, it's a it's a cool site. We don't have everything that we have in the stores on the site or just because some of it is not super feasible to ship. But it's all of our best selling products. It's going to be wherethebuffaloroam.com and that's going to encompass all of our stores, including Chicago and we have another store, Jackalope and Company. It's all on the website. And I mean, it's a really great spot for people who, like, need gifts or souvenirs. They didn't have time to get those things for their family members. We have a lot of people who end up buying product online because they bought, like, a favorite sweatshirt or a favorite mug or something in the stores, and then, you know, it got a hole in it later because they wore it all the time or something like that. And they want, you know, a replacement that's a that's a big one. 

 

Amy: [00:03:02] That's cool yeah. Speaking along those lines, what are some of like your top selling items? 

 

Jade: [00:03:13] So definitely say in the stores, um, we have this line called our simple arch line. Um, we have it for Chicago and for Colorado, and it's just cozy hoodies and sweatshirts and t shirts and long sleeves and a bunch of different color options, um, with, like, kind of bold block text about where it's from. Um, we have a lot of people who actually buy these for, like, family photos.

 

Amy: [00:03:41] That's a really cute idea.

 

Jade: [00:03:44] Yeah it happens pretty consistently. Um, but they're also really cozy. Like, it's one of my favorite, you know, crews that I wear out. So.

 

Amy: [00:03:52] Yeah. No, that's a really cute idea to do for, you know, family portraits or group portraits or something, or to commemorate like a trip that they did or something.

 

Jade: [00:04:04] Yeah. And those ones are actually available online too. Um, I had someone order them the other day. It was, uh, the two of the same colors for the mom and dad, and then a cute little pink one for, like, a baby announcement. Cute.

 

Amy: [00:04:17] Yeah, that one's really fun. Do you guys have any new items or promotions that you want to, um, tell our viewers about? I'm sure here in Denver, like, the sports stuff has got to be big, right?

 

Jade: [00:04:31] It's huge. Um, we're definitely in the middle of ordering for all of NHL. Um, or not, NHL and NFL. Um, we're in NHL, so if you want any of that product, we have it in the stores right now. But for this upcoming. 

 

Amy: [00:04:46] Go Avs!

 

Jade: [00:04:47] Yeah, exactly. Uh, for this upcoming football season, we're actually almost completely done ordering for everything. Um, we have to order so far in advance. I don't think people fully understand that, like, these things are completed. Well, like six, seven, eight months before the season started.

 

Amy: [00:05:04] Wow.Yeah,

 

Jade: [00:05:05] Yeah. Um, but yeah. So that's that's a big seller and that's going to be awesome coming in. Um, and, you know, I think we'll start getting it in about August. Um, but what I'm really excited about is we're sort of not completely switching gears. Um, we're still going to have all of the, you know, like, gifts, souvenir type things. Um, but we are shifting to be slightly less souvenir and slightly more gift oriented. So we. Yes, I'm really fun new products that are going to be coming out this spring. A couple of them are trickling in right now, but things like, you know, custom cutting boards and puzzles and really nice candles and soaps and those shower steamers and cute little like planters and things like that. Um, so it it will be a pretty good place to go. And like, if you don't know what to get your Mom for Christmas or something, you know, like those kind of little things.

 

Amy: [00:06:01] It's a good place to pick out some unique, personalized kind of gifty items for people maybe that live in a different state or yeah, get some. Um, send them some kind of Colorado branded stuff. That sounds really cool. Um, let's see, what's the best way that people can stay up to date on kind of special promotions or anything you guys have going on at the stores?

 

Jade: [00:06:29] So I'd say the number one way to stay up to date with what we have going on is to follow our social media accounts. Um, all of our stores have their own Instagram and Facebook. So perfect. Um, which I can give you and maybe you can link.

 

Amy: [00:06:43] Absolutely. yeah, we will definitely have links to the store and then all the social media as well, so that, um, our Enterprise members and or people watching can follow along. And, um, is there anything else you want to tell us or add?

 

Jade: [00:07:02] I mean, you can also people can subscribe to our newsletter. Um, yeah. We don't blast a bunch of them out. You don't get it like once a month or anything like that. It's just we only send out these when we have sales going on. Um, so that's kind of fun. Uh, the way people can subscribe is just go to our website, and then it's literally at the bottom of every single page, an option to sign up for it. Um, yes. That's that's kind of cool. We don't do, um, like definitive sales. They kind of come and go, but we always have something going on. So that's a it's a good way to keep up with it.

 

Amy: [00:07:35] Okay. Awesome. Jade, thank you so much for, um, telling us a little bit about the stores and what you guys have going on. Um, thanks for checking out the community spotlight this month. Um, if you are in need of some really cool branded, um, Colorado products, some special gifts, or, you know, want to rep your favorite sports team, be sure to check out the links that we'll post below and sign up for their newsletter so you'll know of upcoming sales. Um, Jade, thank you so much.

 

Jade: [00:08:10] Thanks, Amy. Thank you.

 

Amy: [00:08:12] Thanks for watching. Bye, guys.

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